
Welcome to Principles of Marketing!
This course introduces you to the fundamental concepts, strategies, and practices that drive successful marketing in today’s dynamic environment. You will explore how organizations identify customer needs, develop products and services, create value, and build lasting relationships with their target audiences.
Throughout the course, you’ll learn key topics such as market segmentation, consumer behavior, branding, product development, pricing, promotion, and distribution. By the end, you will understand how marketing decisions are made and how they contribute to achieving organizational goals.
Get ready to think creatively, analyze real-world examples, and develop practical marketing skills that are essential for both business success and personal career growth.
- Teacher: Odel Trainer
- Teacher: admin user